Strangford Assembly Member, Kieran McCarthy said: “I welcome any measures which will tackle childhood obesity.
“However, a crackdown on junk food ads during children’s TV programmes will not solve the problem alone. We need a wide-ranging campaign to fight obesity which encourages children to get more involved in sport and to eat more healthily.
“We cannot combat obesity through gimmick policies. A coherent long-term strategy must be put in place which is run in partnership with local schools and sports clubs. This campaign must engage children and parents alike, because parents obviously play a massive role in shaping the lifestyle of their children.
“I am glad to see that schools are finally waking up to the need to provide healthy food and I believe schools should also be teaching children about the benefits of healthy living.”