Cochrane: ‘Digital DNA’ conference can help improve digital skills of local businesses

Alliance East Belfast MLA Judith Cochrane has said the ‘Digital DNA’ conference, which is taking place in the Titanic Building today can help local businesses improve their digital media skills to help them grow.

It is being sponsored by the MBA Association of Ireland, the representative body for MBA graduates living and working in Ireland, of which Judith is a member.

Judith Cochrane MLA said: “The digital world has quickly become a fundamental area for the sustainability of many businesses. Digital platforms are creating tremendous opportunities for businesses of all sizes and across all sectors, and the insight on offer at Digital DNA will be highly valuable to firms seeking new growth in tough times.

“It will also be a great way for business men and women to improve their networks and learn valuable ideas from others.

“While this conference has the involvement of major global organisations such as Google and Facebook, I am pleased that it will also involve those at the school level.’Thinkspace’, a new innovative project run by local teenagers that aims to get young people involved in computer coding, will also be taking part in the conference.

“The culture of innovation and entrepreneurship among Northern Ireland’s local workforce is growing the region’s reputation as a premier location for trade and investment, and the Digital DNA conference is an opportunity to showcase it.”


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